Enjoy a glaze of indulgent volume with Max Factor's 2000 Calorie Lip Glaze. With just one swipe of moisturising gloss, your lips are transformed with a full shine, instant plump effect and maximum comfort. The lightweight and non-sticky vegan formula is enriched with a nourishing complex of hyaluronic acid and squalane, leaving lips moisturised. Application has never been easier with the extra-large cushion wand that will make your lips feel hugged. Wear the vegan lip gloss alone for fuller-looking lips or layer over lipstick for a mirror-like effect.

Features:

• A lightweight, non-sticky lip gloss that delivers high shine, instant plump effect and maximum comfort.
• The vegan formula is enriched with a nourishing complex of hyaluronic acid and squalane, leaving lips moisturised.
• Wear the moisturising gloss alone for fuller-looking lips or layer over lipstick for mirror-like effect.
• The extra-large lip cushion wand makes applying quick and easy, with just one stroke.
• 9 flattering shades in shimmer, crème and sheer finish create a new chapter of colour indulgence.

About the Brand: Max Factor, called "The Father of Makeup" was the founder of the eponymous brand. He was born in Russia and emigrated in 1914 to America, settling in LA to be closer to the budding film industry. Word of Max Factor’s expertise quickly spread and he was soon working with Hollywood’s leading film stars and making his own cosmetic products for a glamorous but realistic look on screen. In 1916 he started selling eye shadow and eyebrow pencils. This was the first time such products were available outside the movie industry. Four years later he launched a full range of cosmetics, calling it “make-up” – a phrase he coined. The make-up products and techniques Max Factor created for the movie industry and his Hollywood clients earned him an Oscar, but his guiding philosophy was that any woman could be glamourous given the right tools and make-up artstry skills. From mascara to foundation, eye shadow to lip gloss – Max Factor put the transformative tools for make-up artistry into the hands of every woman, enabling her to create her own personal glamour statement every day.