Rouge G, Guerlain’s iconic jewel lipstick that can be customized and refilled at will, has been reinvented in an ultra-care version paired with a wide range of highly pigmented, long-wearing shades available in a satin or velvet matte version. 89% skincare-based, its formula exclusively developed with natural-origin waxes includes a lily oleo extract with smoothing and regenerating properties for exceptional comfort.

The satin and velvet matte formulas of this new-generation Rouge G boast an ultra-light enveloping texture for a bare-lips sensation and 16-hour comfort. The satin formula coats lips in a luscious texture, leaving them plumped and perfectly shaped. Its silky finish offers a long-lasting satin sheen. The velvet matte formula smooths and coats lips in unequalled softness for a velvety result, ensuring exemplary hold for 12 hours.

Rouge G is available in an exclusive color palette designed for all styles and skin tones. Each shade has been meticulously formulated by the Guerlain laboratories with high-impact color pigments incorporated one by one and boosted by the color-enhancing power of Abyssinian oil for vibrant, luminous hues.

For your first Rouge G purchase, choose a shade and a case to create your complete lipstick. For the following ones, refill the shade or change the case as you wish. The new Rouge G cases are only compatible with the new-generation refills and vice versa.

• Average skincare base percentage, excluding pigments and shimmer, in the Rouge G range: Rouge G Velvet – minimum of 81%, Rouge G Satin – minimum of 89%.
• In vitro ingredient test.
• Self-scoring on 30 subjects.
• Instrumental test on 25 subjects.

About the Brand: Guerlain is a French perfume, cosmetics, and skincare house, which is among the oldest in the world. Many traditional Guerlain fragrances are characterized by a common olfactory accord known as the "Guerlinade." The house was founded in Paris in 1828 by the perfumer Pierre-Francois Pascal Guerlain. Since 1828, Guerlain has explored, innovated, and elevated beauty in fragrances, skincare, and makeup. Guerlain’s bold creative talents have crafted mythic creations, drawing on timeless savoir-faire. Nature and art are the inspirations, and the culture of beauty is the signature.