Minimalist Retinol 0.6% Face Serum is an intermediate serum with increased concentration of retinol which is the most proven ingredient for anti-aging and skin renewal. Formulated with 0.6% retinol, which promotes cell turnover and decreases enzymes, causing collagen breakdown. Boosted with coenzyme Q10, an antioxidant and radical scavenger which reduces wrinkle depths. It is combined with rosehip, which is known to boost collagen synthesis as well as reduce signs of photoaging. This mid-strength serum is ideal for intermediate users.

Features:

• Mid strength and anti-ageing face serum
• Imbued with the 0.6% retinol, coenzyme Q10 and rosehip oil and squalane
• Promotes cell turnover and decreases enzymes causing collagen breakdown
• Boosts collagen synthesis and reduces signs of photoaging
• Suitable for all skin types

About the Brand: Founded in 2020 with the belief that the beauty industry requires a revolution with respect to transparency, Minimalist believes that it should place importance on the actives of a plant rather than the plant itself. So, instead of rubbing some apples or citrus fruits on your face and hoping you will get results, what you should look for is glycolic acid which these foods contain. The brand strives to create 'Clean Beauty' products. Products that are free from well-researched toxins and do not sensitise your skin - irrespective of their natural or naturally derived tag.

Minimalist is committed to bringing 'transparency in beauty'. Their approach is to offer transparent dosage by showing active concentration, transparent grades by sharing ingredient trade name, transparent formulations by using clean ingredients, transparent claims by sharing consumer studies of each formulation. This direct and simplistic approach makes their products highly effective, easy to understand, and extremely affordable for everyone.