NEW from the iconic Eight Hour® Cream, HydraPlay™, the 8-in-1 multi-tasking miracle moisturizer. A must-have skin savior that absorbs quickly to simplify your skincare routine. It hydrates, brightens, controls oil, refines pores and primes & perfects. After 2 weeks, skin looks brighter, feels smoother, pores are more refined and clarity is improved1. Immediately after application, it primes and perfects creating an even canvas for makeup2 and after 1 month skin tone is more even.3 Formulated with 95% naturally derived active ingredients*: Glycerin and Hyaluronic Acid to hydrate and plump the look of skin, sugarcane derived Squalane to strengthen skin’s moisture barrier and a Botanical Blurring Complex to control excess oil and blur visible imperfections for a matte finish. Gentle enough for all skin types, including sensitive skin**. Non-comedogenic. Vegan.1 Based on a consumer study of 64 participants, after 2-weeks, including self-perceived sensitive skin.2 Based on a consumer study of 64 participants, immediately after makeup application.3 Based on a consumer study of 64 participants after 4-weeks, including self-perceived sensitive skin.*Based on raw material natural origin content.**Self-perceived.

Features:

• 8-Hour Hydration: Provides long-lasting moisture to keep skin soft, smooth, and refreshed.
• Skin-Perfecting Formula: Helps improve skin texture while giving a healthy, natural glow.
• Lightweight & Daily-Friendly: Absorbs quickly without feeling heavy, ideal for everyday use.

About the Brand: A legendary innovator and a tireless entrepreneur, Miss Elizabeth Arden established the American beauty industry a century ago.Elizabeth Arden's fundamental belief was that beauty should not be a veneer of makeup, but an intelligent cooperation between science and nature in order to develop a woman's finest natural assets. She lived by the mantra, "To be beautiful is the birthright of every woman." From the cult-classic Eight Hour Cream, her legendary Blue Grass fragrance, or her bold Victory Red lipstick Elizabeth Arden's list of beauty innovations is long.An entrepreneur, a woman's advocate and a champion of holistic beauty Elizabeth Arden's values and the products that inspire them remain more relevant today than ever before